888 Concludes the Year with Increased Earnings

by Jan | posted in Casino news

888.com Finance

The 888.com Group is a recognized brand name in the gambling world. 888.com the online venue for a sports book, casino, poker and bingo is owned and operated by Cassava Enterprises licensed by the Government of Gibraltar. Since 1997, 888.com has been thrilling millions of customers all over the world with the best online gambling experience. Even after more than a decade in the online gambling industry, 888.com’s popularity has remained intact. In fact, over the years, the popularity of this site has only increased and 888.com remains the most popular destination for internet gambling in the UK and Europe.


888Casino is trusted by millions of online gambling fans and rightly so. With amazing promotions and bonus offers, a huge selection of innovative casino games and efficient customer service that is available round the clock, the 888Casino is perhaps an excellent choice for online gamblers. The site has won many awards and has been voted Casino of the Year at the eGaming Awards a number of times. This year too, 888.com was nominated for the Operator of the Year Award.


888.com has been performing impressively all through 2011 and as the year draws to a close,  it wraps up a successful operation. The poker and casino operations particularly have performed very well showing all-round gains. Core profits for the year 2011 are above expectations of $39.7 million, prompting the company to predict good results for the next year as well.


The company credits its success to improved poker operations that resulted in increased traffic during 2011. From the bottom of the rung, 888.com’s poker traffic ranking shot up to the top five. Another reason for increase in traffic at the poker site was the launch of an updated version of software. The site also focused more on recreational poker players this year, a move that paid off great dividends in the form of increased player traffic.


Many innovations and new offerings from the 888Casino and 888Poker site kept up the players’ interest resulting in increased traffic. The poker section released new web cam tables and added team tournaments. Promotions linked to the results of popular sports events also attracted a lot of traffic to the site.


888.com has also benefitted from the global recession that caused a lot of people to gamble online rather than plan a trip to Las Vegas or visit a neighboring land-based casino. Many such players have chosen to join reputed online casino sites and 888Casino fits the bill perfectly.


With the poker giant Full Tilt Poker being shut down by the US Government, many other online poker operators benefitted. Poker players from around the world seeking new and exciting poker sites joined online poker rooms such as Party Poker and 888 Poker. Thus, Full Tilt’s loss was 888.com’s gain which showed up in the company’s profits this year.


888.com is known to offer the best of internet gambling services that players have come to expect from the brand. In the coming year, we can look forward to the same trend to continue.


Comments are closed.